Incorporating digital health early – I believe that incorporating digital health tools earlier in the prescription process and combining digital with traditional medication therapy will increase in 2023. As more digital medication management solutions gain FDA approval, there is an increased opportunity to integrate digital support as part of the medication process and reduce medication abandon rates.
Combining digital companions with advances in immunology is a winning formula – We continue to see new advancements in immunology and see that segment as one that will grow to help patients with complex diagnoses. New vaccine therapies have shown tremendous advancements, and when combined with a digital drug companion, can help patients to manage the complex dosing schedules toward healing.
