Data is a crucial pillar of healthcare. But more than just the data itself, the flow of data between all stakeholders is what enables everything from care coordination to quality measurement, payment efficiencies, risk management, and other key goals. Yet, the healthcare industry has historically struggled with data exchange due to the lack of aligned interests caused by a third-party payer system and the predominance of proprietary technology. Additionally, data privacy, which all would argue is necessary, has created a significant cultural opposition to data democratization.