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Natural food more mouth-watering to children than processed fare

July 21, 2022

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Children are more likely to prefer foods they believe to be natural to human-made options, rating them higher for tastiness, safety and desirability, a study shows.

Researchers say the tendency in adults to prefer natural food is well documented. However, the latest findings found this food bias exists in early and middle childhood as well.

Researchers at the Universities of Edinburgh and Yale studied the preferences of more than 374 adults and children in the United States when presented with apples and orange juice and told of their origins.

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