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Cigarettes Have to Be Labeled ‘Deadly’ Now. Here’s Why

June 18, 2018


A new rule requiring tobacco companies to describe their products as “deadly” and “addictive” on their websites went into effect Monday — and more regulations are coming.

Tobacco companies including Altria, R.J. Reynolds Tobacco, Lorillard, and Philip Morris USA were ordered to issue “corrective statements” online by June 18 following a federal court ruling last month. The statements have to describe five topics including the deadly health effects of smoking, the addictiveness of nicotine and the lack of any significant health benefits from smoking low-tar cigarettes.

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